A sale happens after a customer decides to buy from you. We all know that. But we often ignore that a buying decision is the result of a well-defined process called Customer Value Journey. It’s true for a million-dollar B2B deal. And it’s true for a few dollars worth impulsive buying by a B2C customer. Off-line or on-line, the Customer Value Journey is more or less the same. The process was there before the internet. And it will be there tomorrow. ...

A sale happens after a customer decides to buy from you. We all know that. But we often ignore that a buying decision is the result of a well-defined process called Customer Value Journey. It’s true for a million-dollar B2B deal. And it’s true for a few dollars worth impulsive buying by a B2C customer. Off-line or on-line, the Customer Value Journey is more or less the same. The process was there before the internet. And it will be there tomorrow. ...

“Riches are in niches” Susan Friedman, best-selling author, and niche expert Why should I care about finding the best digital marketing niche? That is a common question asked by freelancers when they start. They believe that targeting the broad market will give them a better chance to acquire more customers. Before telling if that belief is right or wrong, let us have a closer look at this “niche” stuff. What is a Marketing Niche? The Oxford dictiona ...

“Freelancers get paid for their work. If you’re a freelance copywriter, you get paid when you work. Entrepreneurs use other people’s money to build a business bigger than themselves so that they can get paid when they sleep.” ... Seth Godin Freelancing is an excellent way to fire your boss. The job economy is shifting towards skill-economy. No job can give employees financial security and financial freedom. A freelancer’s most valuable asset is their ski ...

Ladies and Gentleman, Boys & Girls I am happy that you are not connected with the #1 digital marketing expert in Singapore. My name is Gaurav and I am not originally from around here, However, the Internet is a wonderful space to connect with clients from all across the world. Just recently I incorporated my firm in Singapore as this is the tech capital of the world. More so, I really want to move to Singapore with my family. 2 Dogs, 2 Kids a ...

“Freelancers get paid for their work. If you’re a freelance copywriter, you get paid when you work. Entrepreneurs use other people’s money to build a business bigger than themselves so that they can get paid when they sleep.” ... Seth Godin Freelancing is an excellent way to fire your boss. The job economy is shifting towards skill-economy. No job can give employees financial security and financial freedom. A freelancer’s most valuable asset is thei ...

UI & UX DESIGN When, while the lovely valley teems with vapour around me, and the meridian sun strikes the upper surface of the impenetrable foliage of my trees, and but a few …When, while the lovely valley teems with vapour around me, and the meridian sun strikes the upper surface of the impenetrable foliage of my trees, and but a few When, while the lovely valley teems with vapour around me, and the meridian sun strikes the upper surface of the i ...

Watch Gaurav Gurbaxani, co-founder of OnlineBusiness.org in conversation with Kulwant Nagi, Founder of Bloggingcage.com. He talks to Gaurav about his blogging journey that started in 2011, how blogging as a business is evolving and how he benefited deeply from affiliate marketing. Watch this video to find out his secret to creating an awesome blog and […]

I had the opportunity to interview Siddharth Rajsekar, a lifestyle entrepreneur and a super inspiring person. He was kind enough to share his story and his secrets with us. As an entrepreneur, I see tremendous value in this video alone, and therefore sharing it with you guys! Let me know of your thoughts in the […]